Are public relations texts covering ethics adequately?

Journal of Mass Media Ethics 4 (1):39 – 52 (1989)
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As the public relations (PR) field becomes more and more concerned about ethics, attention turns to ethics instruction in university public relations programs. Analysis of six leading public relations texts shows a wide disparity in coverage of the topic, ranging from sparse philosophical to primarily anecdotal. According to the author, no basic conceptual framework has emerged to suggest common ground for studying public relations ethics and the default position seems to be to teach social responsibility / professionalism



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Citations of this work

Universalism versus relativism in public relations.Hyo-Sook Kim - 2005 - Journal of Mass Media Ethics 20 (4):333 – 344.
Pedagogical ethics for public relations and advertising.S. L. Harrison - 1990 - Journal of Mass Media Ethics 5 (4):256 – 262.
Do advertising texts cover ethics adequately?Joseph Plumley & Yolanda Ferragina - 1990 - Journal of Mass Media Ethics 5 (4):247 – 255.

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References found in this work

Business Ethics: A Kantian Perspective.Norman E. Bowie - 1982 - New York, NY: Wiley-Blackwell.
Moral Issues in Business.Vincent Barry - 1985 - Journal of Business Ethics 4 (2):129-144.
Cognitive development and teaching business ethics.David E. Cooper - 1985 - Journal of Business Ethics 4 (4):313 - 329.

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