Hoboken, NJ: Wiley (
2023)
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Abstract
This book records almost 50 years' worth of developing and explaining a new way of thinking about behavior. It represents a journey more than a goal. I came to see that the science of behavior needed a new paradigm, and two sorts of changes were required. First, the old molecular view inherited from the nineteenth century, based on discrete responses and contiguity, had to be replaced by a view based on the dynamics of behavior. Behavior is manifestly process and cannot be contained in little momentary packets. Behavior is flow and requires measures and theories that acknowledge its temporal extendedness. Such a new ("molar") view offers plausible and elegant explanations both of laboratory results and of phenomena in the everyday world. The molecular view falls short on both counts.