Abstract

The generalized theory of evolution suggests that evolutionary algorithms apply to biological and cultural processes like language alike. Variation, selection and reproduction constitute abstract and formal traits of complex, open and often self-regulating systems. Accepting this basic assumption provides us with a powerful background methodology for this investigation: explaining the emergence and proliferation of semantic patterns, that become conventional. A teleosemantic theory of public (conventional) meaning (Millikan 1984; 2005) grounded in a generalized theory of evolution explains the proliferation of public language forms in terms of their adaptive proper function. It has also been suggested, that the emergence of meaning, can be formalized with game-theoretical tools (Skyrms 2010) within signaling systems of coordination. I want to show how closely related these approaches are, both in terms of explanandum and of outcomes. To put it in a nutshell: If the emergence of public meaning can be satisfyingly explained in terms of signaling games, then the cultural evolutionary dynamics will serve as an adequate model to describe their proliferation. Public or conventional meaning (in contrast to personal meaning) can be fully understood in terms of its evolutionary function in a population of communicators. Furthermore, I want to argue how this understanding of conventional meaning could lead us to a strong semantic holism.