Myths, Archetypes And Stereotypes In Contemporary Romanian Advertising Communication

Journal for the Study of Religions and Ideologies 9 (26):244-248 (2010)
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Abstract

Review of Mădălina Moraru, Mit și publicitate (Myth and advertising) (Bucharest: Nemira, 2009)

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Advertising. From strategic planning to media implementation.Raluca Galos - 2010 - Journal for the Study of Religions and Ideologies 9 (27):356-361.

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