Virtue theory as a dynamic theory of business

Journal of Business Ethics 28 (2):159 - 178 (2000)
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Abstract

This paper develops a meta-theory of business based on virtue theory which links the concept of virtues, the common good, and the dynamic economy into a unifying and comprehensive theory of business. Traditional theories and models of business have outlived their usefulness as they are unable to adequately explain social reality. Virtue theory shows firms that pursue ethically-driven strategies can realise a greater profit potential than those firms who currently use profit-driven strategies. The theory expounds that the business of business is ethical business and that the crises that business and society face today are crises of leadership and ethics. The issues of leadership and corporate social responsibility are discussed in the context of the proposed theory

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References found in this work

Natural law and natural rights.John Finnis - 1979 - New York: Oxford University Press.
Natural Law and Natural Rights.John Finnis - 1979 - New York: Oxford University Press UK.
The Politics of Stakeholder Theory.R. Edward Freeman - 1994 - Business Ethics Quarterly 4 (4):409-421.
Virtues and Vices: And Other Essays in Moral Philosophy.Philippa Foot - 1978 - Oxford, GB: Oxford University Press UK.
Corporate Roles, Personal Virtues.Robert C. Solomon - 1992 - Business Ethics Quarterly 2 (3):317-339.

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