Mapping Human Values: Enhancing Social Marketing through Obituary Data-Mining

, &
In Lynn Kahle & Eda Atay (eds.), Social and Cultural Values in a Global and Digital Age (forthcoming)
  Copy   BIBTEX

Abstract

This article has no associated abstract. (fix it)

Categories

Keywords

Reprint years

Other Versions

original Alfano, Mark; Higgins, Andrew; Levernier, Jacob (forthcoming) "Mapping Human Values: Enhancing Social Marketing through Obituary Data-Mining". In Gurel-Atay, Eda, Kahle, Lynn, Social and Cultural Values in a Global and Digital Age, pp. : Routledge (forthcoming)

Links

PhilArchive

External links

  • This entry has no external links. Add one.
Setup an account with your affiliations in order to access resources via your University's proxy server

Through your library

My notes

Similar books and articles

Social and Cultural Values in a Global and Digital Age.Eda Gurel-Atay & Lynn Kahle (eds.) - forthcoming - Routledge.
Social and Cultural Values in a Global and Digital Age.Lynn Kahle & Eda Atay (eds.) - forthcoming
Identifying Virtues and Values Through Obituary Data-Mining.Mark Alfano, Andrew Higgins & Jacob Levernier - 2018 - Journal of Value Inquiry 52 (1).
Innovative character of marketing paradigm of education governance.E. G. Sytnychenko - 2014 - Granì 11:49-52.
The Ethics of Branding in the Age of Ubiquitous Media: Insights from Catholic Social Teaching.James F. Caccamo - 2009 - Journal of Business Ethics 90 (S3):301 - 313.
Optimization of the Marketing Management System Based on Cloud Computing and Big Data.Lin Zhang - 2021 - Complexity 2021:1-10.
Mapping the intellectual linkage of sustainability in marketing.Yating Tian & Qeis Kamran - 2023 - Business and Society Review 128 (2):251-274.
A Framework for International Marketing Ethics: Preliminary Considerations and Emerging Perspectives.Georges Enderle - 1998 - Journal of Human Values 4 (1):25-43.
Modern trends in digital transformation of marketing & management.Maksym Bezpartochnyi - 2023 - Kosice: Vysoká škola bezpečnostného manažérstva v Košiciach.

Analytics

Added to PP
2014-11-30

Downloads
91 (#196,562)

6 months
46 (#108,556)

Historical graph of downloads
How can I increase my downloads?

Author Profiles

Mark Alfano
Macquarie University
Andrew Higgins
Illinois State University

Citations of this work

No citations found.

Add more citations

References found in this work

No references found.

Add more references