In 2020, the Christmas book charts in the UK made headlines: Barack Obama’s eagerly awaited autobiography, The Promised Land, was beaten to the top spot by The Thursday Murder Club by Richard Osman, a debut cosy crime novel set in a retirement village. Not only did Osman’s book beat the former US president’s expected bestseller, it also broke records, becoming the fastest-selling debut crime novel of all time. Although Osman has a certain level of fame in the UK from his (...) TV appearances on shows such as Pointless, his celebrity status does not entirely explain the novel’s huge sales. This article tracks the acquisition, publication, and promotion journey of The Thursday Murder Club in order to understand the industry and cultural context of its success and to interrogate the role of celebrity in the creation of author brands. The findings suggest that the unexpected scale of the success of the book owed to a number of factors, including in-depth editing by the novel’s agent, editor, and author to tighten up the plot, an extensive and strategic promotional campaign, the pandemic, and the quality of the writing. We find that the book’s success was accentuated by Osman’s celebrity status rather than being entirely reliant on it. This research adds to the growing scholarship on celebrity authorship by means of an in-depth case study and provides insight into the processes behind publishing a ‘celebrity’ book and launching a megabrand author. (shrink)

This paper reports on a project to use, within church communities, previous experience in universities and schools of shared reading for the purposes of outreach, widening participation, and community inclusion. It outlines and explores the experience of selecting a book, and its subsequent discussion among a group of parishioners, to promote a sense of connectedness and belonging. The outcomes have implications for creating and strengthening links within existing church communities, reaching out to those who live locally but are not regular (...) church attenders, and drawing others towards the church from the wider, not necessarily geographically local, community. (shrink)

This article explores the links between psychology – specifically, psychological needs, motivations, and coping mechanisms – and the sales of backlist titles during the COVID-19 pandemic. It shows how select titles on spirituality as well as The Boy, the Mole, the Fox and the Horse by Charlie Mackesy and Man’s Search for Meaning by Viktor E. Frankl help readers to attribute meaning to the pandemic and in turn, to cope with the struggles of the pandemic. The article concludes that such (...) books are connected by their psychological value to readers – the psychological needs they fulfil – and that books from disparate genres and on varying topics can help readers cope in similar ways. (shrink)

Afrikaans is regarded as a peripheral language in the global polysystem of language, as well as a minority language in terms of the proportion of South Africa’s people who speak this language. In order to expand the market for Afrikaans trade books and to position Afrikaans literature internationally, there needs to be more visibility and resourcing, translation rights need to be sold, and South African publishing to be positively rebranded. This article explores the challenges and opportunities of Afrikaans publishing, applies (...) polysystems theory as a theoretical framework, undertakes a comprehensive literature review, and discusses findings from interviews with trade publishers and observations at the Frankfurt Book Fair. (shrink)

Like the majority of established publishers, Cambridge University Press is in the middle of a major transformation, shifting from pay-to-read to pay-to-publish models; and it has embraced transformative agreements as a key lever to support this journey. Importantly, they are seen as a key stepping stone, not a destination or the only route, to full open access. Implementing TA s has required huge change internally and necessitated a new kind of collaboration with librarians. As a publisher with a strong emphasis (...) on humanities and social sciences publishing, CUP sees TA s as providing a route to OA for all of its journals and as ensuring no subject area is disadvantaged by the transformation. The shift to OA does come with challenges; a key one is author equity and how to ensure that in eliminating the financial barriers to read content, no new barriers to publication are created. (shrink)

Springer Nature signed its first transformative read and publish agreement in 2015. This Springer compact agreement with VSNU was the first agreement of its kind to combine reading and publishing fees with the aim of transitioning traditional library subscription payments into central funding to support open access publishing. It has proved to be a pivotal moment in the transition to OA. Since then, Springer Nature has agreed many such national agreements all around the world, including the world’s largest with Projekt (...) DEAL in Germany. Through a series of case studies, this article will examine the role these agreements have played in facilitating the transition to OA – to bring centralized funding for OA – and analyse how their nature and characteristics have evolved and adapted to reflect the differing needs of individual customers, as well as changing views. The paper will also consider the challenges faced by publishers, institutions, and funders in agreeing transformative agreements, consider how these ‘blockers’ can be overcome, and evaluate the future role of transformative agreements as a critical precursor to achieving open science. (shrink)

Although protected by the law on fixed prices for books, independent bookshops in France have struggled to maintain their market share against bookselling giants such as Amazon and the chains. In trying to do so, they have developed a rhetoric based on the singularity of the experience in physical shops, stressing a sense of intimacy akin to that associated with the domestic sphere. Their being independent – no matter how slippery the notion – has also been a key argument. Using (...) Pierre Bourdieu’s theory of symbolic goods, this paper aims to show that this strategy has been effective in singling out something that ‘only’ independent retail can provide, something that proves particularly attractive to certain categories of customers. The article draws on semi-structured interviews carried out with owners of small and medium-sized independent bookshops, together with observation during events and debates, to provide some insight into a key element of physical bookshops’ resilience. (shrink)

Emotional labour has been widely recognized in a variety of industries, but not yet in publishing. By examining 126 survey responses from current or former publishing employees, this study identifies the primary forms of emotional labour present in the publishing industry, and how these vary between employees. Also examined is the extent to which industry leaders recognize the emotional labour performed by employees, and the impact that this emotional labour has on the latter. The survey responses demonstrate a high prevalence (...) of emotional labour in the publishing industry and that this work is largely unrecognized and sometimes entirely dismissed. Emotional labour also has a generally negative impact on employees, particularly working-class and black, Asian, and minority ethnic employees, which contributes to low diversity in the industry. I conclude with recommendations for further research and for industry change to reduce emotional labour, improve employee welfare, and facilitate increased retention of working-class and BAME employees. (shrink)