Fechner's conception of psychophysics included both “outer psychophysics” the relation between stimulus intensity and the response reflecting sensation strength, and “inner psychophysics” the relation between neurelectric responses and sensation strength. In his own time outer psychophysics focussed on the form of the psychophysical law, with Fechner espousing a logarithmic law, Delboeuf a variant of the logarithmic law incorporating a resting level of neural activity, and Plateau a power law. One of the issues on which the dispute was focussed concerned the (...) appearance of contrasts if the overall illumination was increased or decreased; another issue was the question of whether a sensation of a “just noticeable difference” established for one value of a sensory dimension appeared the same for a value elsewhere on the dimension. The development of “inner psychophysics” led through the works of Delboeuf, Solomons, Jastrow, and Thurstone to modern signal detection theory. A third line of research, devoted to the question of what was meant by the “measurement” of sensation strength, stemmed from the criticism of Fechner's work by von Kries (1882) and others. Although a valid body of science could be built up without the intervening variable called “sensation strength,” such a science might be a cumbersome representation of reality. When an optical contrast is set up, and its overall illumination is increased or decreased, subjective contrasts involving medium levels of lightness vary little as illumination varies (as a power law based on sensation ratios or a logarithmic law based on sensation differences predict), but subjective contrasts involving extreme levels of lightness might be subject to the effects of other variables. (shrink)

Bayesian reverse-engineering is a research strategy for developing three-level explanations of behavior and cognition. Starting from a computational-level analysis of behavior and cognition as optimal probabilistic inference, Bayesian reverse-engineers apply numerous tweaks and heuristics to formulate testable hypotheses at the algorithmic and implementational levels. In so doing, they exploit recent technological advances in Bayesian artificial intelligence, machine learning, and statistics, but also consider established principles from cognitive psychology and neuroscience. Although these tweaks and heuristics are highly pragmatic in character and (...) are often deployed unsystematically, Bayesian reverse-engineering avoids several important worries that have been raised about the explanatory credentials of Bayesian cognitive science: the worry that the lower levels of analysis are being ignored altogether; the challenge that the mathematical models being developed are unfalsifiable; and the charge that the terms ‘optimal’ and ‘rational’ have lost their customary normative force. But while Bayesian reverse-engineering is therefore a viable and productive research strategy, it is also no fool-proof recipe for explanatory success. (shrink)

According to Marr, explanations of perceptual behavior should address multiple levels of analysis. Rahnev & Denison (R&D) are perhaps overly dismissive of optimality considerations at the computational level. Also, an exclusive reliance on standard observer models may cause neglect of many other plausible hypotheses at the algorithmic level. Therefore, as far as explanation goes, standard observer modeling is no panacea.

The information age can be dated to the work of Norbert Wiener and Claude Shannon in the 1940s. Their work on cybernetics and information theory, and many subsequent developments, had a profound influence on reshaping the field of psychology from what it was prior to the 1950s. Contemporaneously, advances also occurred in experimental design and inferential statistical testing stemming from the work of Ronald Fisher, Jerzy Neyman, and Egon Pearson. These interdisciplinary advances from outside of psychology provided the conceptual and (...) methodological tools for what is often called the cognitive revolution but is more accurately described as the information-processing revolution. Cybernetics set the stage with the idea that everything ranging from neurophysiological mechanisms to societal activities can be modeled as structured control systems with feedforward and feedback loops. Information theory offered a way to quantify entropy and information, and promoted theorizing in terms of information flow. Statistical theory provided means for making scientific inferences from the results of controlled experiments and for conceptualizing human decision making. With those three pillars, a cognitive psychology adapted to the information age evolved. The growth of technology in the information age has resulted in human lives being increasingly interweaved with the cyber environment, making cognitive psychology an essential part of interdisciplinary research on such interweaving. Continued engagement in interdisciplinary research at the forefront of technology development provides a chance for psychologists not only to refine their theories but also to play a major role in the advent of a new age of science. (shrink)

Philosophers and scientists agree that an important characteristic of theories is their internal coherence. I propose that there is a particular type of internal coherence, termed “unit coherence,” that has received insufficient attention from psychologists. When psychologists theorize about the mechanisms that bring about human behavior, the units in which the variables are expressed need to be consistent throughout the theory; this is unit coherence. The theory of reasoned action is an example of a unit incoherent theory. I explain why (...) this is so and also show how the theory can be made to be unit coherent. I also include examples of unit coherent theories to demonstrate that they are possible to have in psychology. Although the concept of unit coherence is somewhat subtle, it has surprising and far-reaching consequences. (shrink)

This study seeks to examine the mechanisms by which a corporation’s use of philanthropy affects its reputation for corporate social performance (CSP), which the authors conceive of as consisting of two dimensions: CSP awareness and CSP perception. Using signal detection theory (SDT), the authors model signal amplitude (the amount contributed), dispersion (number of areas supported), and consistency (presence of a corporate foundation) on CSP awareness and perception. Overall, this study finds that characteristics of firms’ portfolio of philanthropic activities are a (...) greater predictor of CSP awareness than of CSP perception. Awareness increases with signal amplitude, dispersion, and consistency. CSP perception is driven by awareness and corporate reputation. The authors’ contention that corporate philanthropy is a complex variable is upheld, as we find that CSP signal characteristics influence CSP awareness and perception independently and asymmetrically. The authors conclude by proposing avenues for future research. (shrink)

Some theorists, ranging from W. James to contemporary psychologists, have argued that forgetting is the key to proper functioning of memory. The authors elaborate on the notion of beneficial forgetting by proposing that loss of information aids inference heuristics that exploit mnemonic information. To this end, the authors bring together 2 research programs that take an ecological approach to studying cognition. Specifically, they implement fast and frugal heuristics within the ACT-R cognitive architecture. Simulations of the recognition heuristic, which relies on (...) systematic failures of recognition to infer which of 2 objects scores higher on a criterion value, demonstrate that forgetting can boost accuracy by increasing the chances that only 1 object is recognized. Simulations of the fluency heuristic, which arrives at the same inference on the basis of the speed with which objects are recognized, indicate that forgetting aids the discrimination between the objects' recognition speeds. (shrink)

In this article, I explore how methods of investigation can allow us either to appreciate the intact cognitive and social abilities of people with Alzheimer’s disease or unwittingly obscure those same abilities. Specifically, I shall assert that (1) the biomedical- quantitative approach, while being generally appropriate for drug efficacy studies, does not allow us to appreciate the many significant strengths possessed by people diagnosed with dementia, (2) qualitative/narrative approaches do so admirably, and (3) understanding the cognitive and social strengths of (...) people diagnosed is of paramount importance for developing optimal care giving approaches and reveals strikingly the shared humanity of those diagnosed with dementia and those deemed healthy. (shrink)