After the dissolution of the Ancien Régime, Europe went through a period of transition where the religion lost its power and a cavity emerged in the ideological structure of the social organization. This cavity was filled by utopian ideals of philosophers like Francis Bacon and Henri de Saint-Simon, who propagated the blessings of the new social organization. While the wealth production became a means of social organization, the political was subordinated by the economical. This article examines the utopian paradises presented (...) by Francis Bacon and Henri de Saint-Simon in order to understand how the consumption goods dematerialize through the modern ideology to morally edify the society. (shrink)