Socrates’ second speech in the Phaedrus includes the argument (245c6–246a2) that starts “all/every soul is immortal” (“ψυχὴ πᾶσα ἀθάνατος”).1 This argument has attracted attention for its austerity and placement in Socrates’ grand speech about chariots and love. Yet it has never been identified as a deliberately fallacious argument.2 This article argues that it is. Socrates intends to confront his interlocutor Phaedrus with a dubious sequence of reasoning. He does so to show his speech-loving friend how—rather than simply to tell him (...) that—analytic as much as imagistic speech can persuade without deserving conviction.It has been shown in recent years that on four other occasions Socrates deliberately utters bad .. (shrink)