Choosing for whom to work is one of the most difficult ethical questions public relations practitioners have to address. This article attempts to examine the issue of client choice in the philosophical context of universalism versus ethical relativism. In this article, while acknowledging that differences between cultures exist, I argue public relations practitioners should take a universalistic approach in choosing their clients because ethical relativism itself is seriously flawed.

This thesis explores Officer Cadets' social construction of leadership at the Royal Military Academy Sandhurst (RMAS). It addresses calls for more research into leadership behaviours. Taking a social constructionist perspective, the thesis focuses on unmasking the social construction of Leadership amongst Officer Cadets. This study adopts a reflexive approach, acknowledging the centrality of the researcher in the co-construction of the data. The thesis develops interdisciplinary links between the theoretical areas of Dark Leadership to problematize and inform contemporary understandings of Officer (...) Cadets' social construction of leadership through the emergent findings of the study. This qualitative study employed a mono-method research design consisting of semistructured interviews. Through these, participants shared their lived experiences and gave descriptions and understandings of their past leadership experiences before and current experiences within Sandhurst with a reflexive interview approach. The thesis utilises Reflexive Thematic analysis to interpret the data, with the results presented thematically. The thesis uses reflexive thematic analysis to explore dark leadership through a social constructionist lens; the research has evidenced functional changes to practices within Sandhurst and developed a model of what dark leadership at Sandhurst is from an Officer Cadets view. This approach highlights the importance of contextuality, the person and the situation through a holistic Leadership approach. The thesis proposes a holistic framework for leadership, which would advance toward de-coupling the dichotomies of leadership. (shrink)

Pragmatism is a philosophical movement developed near the turn of the century in the of several prominent American philosophers, most notably, Charles Sanders Peirce, William James, and John Dewey. Although many contemporary analytic philosophers never studied American Philosophy in graduate schoo l, analytic philosophy has been significantly shaped by philosophers strongly influenced by that tradition, most especially W. V. Quine, Donald Davidson, Hilary Putnam, and Richard Rorty. Like other philosophical movements, it developed in response to the then-dominant philosophical wisdom. What (...) unified pragmatism was its rejection of certain epistemological assumptions about the nature of truth, objectivity, and rationality. The rejection of these assumptions springs from the pragmatist's belief that practice is primary in philosophy. Meaningful inquiry originates in practice. Theorizing is valuable, for sure, but its value arises practice, is informed by practice, and, its proper aim is to clarify, coordinate, and inform practice. Theorizing divorced practice is useless. Pragmatism is at once both familiar and radical. Familiar in that it often begins with rather ordinary views; radical in that it often sees in those views insights that philosophers and lay people miss or misunderstand. A pragmatic ethic employs criteria without being criterial. It is objective without being absolutist. It acknowledges that ethical judgements are relative, without being relativistic. And it tolerates - indeed, welcomes some moral differences, without being irresolute. Precisely what each of these means, and why pragmatists hold them, emerges throughout this paper. I begin with the first since it sets the stage for introducing other pivotal pragmatic ideas. Ethical theorizing begins when we think about how we ought to live. Many people assume that means we must look for moral criteria: some list of rules or principles whereby we can distinguish good from bad and right wrong, or a list of virtues we try to inculcate.. (shrink)