This paper aims at discussing the function of deliberate metaphors in humorous narratives due to the similarities in mechanisms underlying both elements of language. This corpus-based analysis has shown the relation between deliberate metaphors and elements of the knowledge resources of the General Theory of Verbal Humor (GTVH). The study has revealed that if deliberate metaphors are part of humorous narratives, they are more likely to be the source of the funniness rather than the transit system which conveys the metaphors (...) themselves. With this in mind, it is possible to assess the extent to which deliberate metaphors contribute to humor. (shrink)

This paper discusses the problem of inconsistencies in the metaphorical conceptualizations of time that involve motion within the framework of conceptual metaphor theory (CMT). It demonstrates that the TIME AS A PURSUER metaphor contrasts with the reverse variant TIME AS AN OBJECT OF PURSUIT, just as the MOVING TIME metaphor contrasts with the MOVING OBSERVER variant. Such metaphorical conceptualizations of time functioning as pairs of minimally differing variants based on Figure-Ground reversal are, strictly speaking, inconsistent with one another. Looking at (...) these inconsistencies from a wider perspective suggests that time may belong to a separate category of conceptual phenomena. This paper puts forward a proposal to approach time from the perspective of “phenomena of the third kind”, which according to Keller’s thesis include conceptual establishments resulting from human cognition, but not of human design. (shrink)

Safe-by-Design (SBD) frameworks for the development of emerging technologies have become an ever more popular means by which scholars argue that transformative emerging technologies can safely incorporate human values. One such popular SBD methodology is called Value Sensitive Design (VSD). A central tenet of this design methodology is to investigate stakeholder values and design those values into technologies during early stage research and development (R&D). To accomplish this, the VSD framework mandates that designers consult the philosophical and ethical literature to (...) best determine how to weigh moral trade-offs. However, the VSD framework also concedes the universalism of moral values, particularly the values of freedom, autonomy, equality trust and privacy justice. This paper argues that the VSD methodology, particularly applied to nano-bio-info-cogno (NBIC) technologies, has an insufficient grounding for the determination of moral values. As such, an exploration of the value-investigations of VSD are deconstructed to illustrate both its strengths and weaknesses. This paper also provides possible modalities for the strengthening of the VSD methodology, particularly through the application of moral imagination and how moral imagination exceed the boundaries of moral intuitions in the development of novel technologies. (shrink)

The paper investigates the epistemological and communicative competences the experts need to use and communicate evidence in the reasoning process leading to diagnosis. The diagnosis and diagnosis communication are presented as intertwined processes that should be jointly addressed in medical consultations, to empower patients’ compliance in illness management. The paper presents defeasible reasoning as specific to the diagnostic praxis, showing how this type of reasoning threatens effective diagnosis communication and entails that we should understand diagnostic evidence as defeasible as well. (...) It argues that metaphors might be effective communicative devices to let the patients understand the relevant defeasors in the diagnostic reasoning process, helping to improve effective diagnosis communication, and also encouraging a change in patients’ beliefs and attitudes on their own experience of illness and illness’ management. (shrink)

The Pātañjalayogaśāstra concludes with a description of the pinnacle of yoga practice: a state of samādhi called dharmamegha, cloud of dharma. Yet despite the structural importance of dharmamegha in the soteriology of Pātañjala yoga, the śāstra itself does not say much about this term. Where we do find dharmamegha discussed, however, is in Buddhist yogācāra, and more broadly in early Mahāyāna soteriology, where it represents the apex of attainment and the superlative statehood of a bodhisattva. Given the relative paucity of (...) Brahmanical mentions of dharmamegha in the early common era, Patañjali appears to adopt this key metaphor from a Mahāyāna context—and to revise its primary meaning from fullness to emptiness. This article traces the early elaborations of dharmamegha in Buddhist texts, and, drawing on conceptual metaphor theory, lays out four arguments that each, in part, accounts for the stark contrast in how classical yoga and yogācāra employ the superlative metaphor of dharmamegha. (shrink)

Our study seeks a better understanding of how Spanish-speaking cancer patients communicate about their personal experiences with cancer. We examine the use of metaphor in narratives contributed to an online forum for Spanish speakers afflicted with various types of cancer. Specifically, we identify, quantify and discuss three categories of metaphors: violence, journey and other. Our study expands prior work on cancer communication by examining a language other than English, by focusing on how cancer victims communicate among themselves, and by examining (...) how cancer narratives discuss concerns about personal experiences with this disease. Research thus far has focused on English. The work also expands on what is known about how people use the metaphor ‘in the wild’. (shrink)

This paper focuses on two legal languages such as the legal English developed by the European Union institutions and the legal Chinese of Mainland China, to study whether the mental representations and the embodied simulation created by the conceptual metaphors for the same Western concept, right, differ in any significant ways. By analysing the data contained in two large corpora, this study has found that, despite the common origin of the concept right in the two legal languages, they conceptualise it (...) in a significantly different fashion. Finally, the findings of this study are read through the theoretical framework proposed for this special issue—hybridity and the Third Space. While it is somewhat straightforward to conceive of Euro English as a hybrid language, owing to the multilingual and supranational setting where it is used, this study has found that the Chinese legal language, too, is a hybrid language exhibiting linguistic features that intersect different belief systems. (shrink)

The paper argues that metaphorical expressions do more than just instantiate conceptual metaphors. The main aim is to emphasize the role source and target words’ meanings play in construing generic-level metaphors. The latter are taken to act as superordinate categories for other metaphors, occurring at various levels of schematicity. Identification of lower-level metaphors takes into account source words’ metaphorical senses, not the central meanings of the categories they represent. This method brings the issue of source words’ polysemy into play, and (...) hence helps explain why metaphorical expressions relating to the same generic-level metaphor may activate different lower-level metaphors, which carry different metaphorical meanings. (shrink)

The paper focuses on metaphorical representation of military activities of the US-led international coalition and of ISIL which are construed on the basis of systematic metaphors drawn from the com...

When athletes make significant plays in sporting competitions, such as scoring a goal in soccer, a touchdown in American football, they often immediately express their joy by performing some bodily action for others to see and understand. Many sports celebrations are staged pantomimes that express metaphorical meanings as a part of athletes’ pretending to perform certain source-path-goal sequences of action from other competitive events. This article examines the possible metaphoricity in different sports celebrations and whether casual observers may understand these (...) actions as conveying metaphorical messages. Studies 1 and 3 present analyses of some of the important, possibly metaphorical, characteristics of a corpus of sports celebrations, both those that are performed by individual athletes (Study 1) and those where several athletes jointly enact some celebratory action (Study 3). Studies 2 (individual athletes) and 4 (group performances) investigated whether casual spectators interpret some celebrations as conveying metaphorical messages beyond simply expressing an athlete’s positive emotions. These studies demonstrate that many sports celebrations express metaphorical meanings where athletes provide bodily commentary on the significance of what they have just accomplished. (shrink)

Personification, one of major types of metaphors often employed to express an attitude, is also an argumentative tool, especially in media texts on politically contested events. The present investigation aims at disclosing the attitudinal stance in personifying Ukraine, Russia, the Western countries and Lithuania in a corpus of texts collected from Lithuanian media in 2015–2018. The study relies on the three-step Critical Metaphor Analysis (CMA, Charteris-Black 2004), involving three levels: linguistic, cognitive and rhetorical. More specifically, they include (1) identifying personification (...) cases, (2) interpreting personification through cognitive metaphorical scenarios (Musolff 2016), and (3) explaining ideological implications encoded in the scenarios. The findings indicate that in the scenario of COMMUNICATION, Ukraine is mostly presented positively: active defender and in need of support, with occasional scepticism whether it is capable to change. The West, Lithuania including, is presented as a supporter, whereas Russia is viewed as a negatively evaluated antagonist. (shrink)

The aim of this article is to explore how metaphor is mobilized to frame and describe the lived experience of dementia in a corpus of illness narratives compiled from 10 blogs initiated and maintained by individuals diagnosed with early-onset dementia. The article is set against the background of contemporary healthcare practices and discourse around chronic illness and focuses on the metaphors that patients use to communicate about their dementia experience in relation to three basic psychological needs: autonomy, competence and relatedness, (...) which are essential for human well-being and are heavily challenged in complex medical situations. Results are discussed in terms of the framing metaphors provide of the emotional, psychological impact of dementia and their implications for patient-centered care. This study expands prior work by researching metaphors used for a condition that has been scarcely explored from this point of view and by focusing on the patient’s perspective exclusively. (shrink)

This work presents two theoretical challenges to Conceptual Metaphor Theory (CMT). The first argument shows CMT’s foundational _Conceptual Claim—_that abstract concepts are necessarily structured by concrete concepts—entails the blurring of the literal–figurative distinction, which calls into question the legitimacy of standard methods of metaphor identification used in CMT. The second argument aims at the _Linguistic Claim—_that conceptual metaphors are necessary for metaphorical language—by showing that conceptual metaphors are neither necessary nor sufficient for linguistic metaphors and that, therefore, the existence of (...) conceptual metaphors cannot be validly inferred from the presence of their linguistic counterparts. In light of the arguments put forward, the CMT theorist is forced to accept one of four options: (A) hold on to both the Conceptual Claim and Linguistic Claim, by adequately addressing problems presented here, (B) discard the Conceptual Claim and give up the theory, (C) discard both claims and give up the theory, or (D) accept the Conceptual Claim but reject the Linguistic Claim and abandon the methods of discovering conceptual metaphors through analysis of figurative language. I argue that the only tenable option is D. (shrink)

Safe-by-Design (SBD) frameworks for the development of emerging technologies have become an ever more popular means by which scholars argue that transformative emerging technologies can safely incorporate human values. One such popular SBD methodology is called Value Sensitive Design (VSD). A central tenet of this design methodology is to investigate stakeholder values and design those values into technologies during early stage research and development (R&D). To accomplish this, the VSD framework mandates that designers consult the philosophical and ethical literature to (...) best determine how to weigh moral trade-offs. However, the VSD framework also concedes the universalism of moral values, particularly the values of freedom, autonomy, equality trust and privacy justice. This paper argues that the VSD methodology, particularly applied to nano-bio-info-cogno (NBIC) technologies, has an insufficient grounding for the determination of moral values. As such, an exploration of the value-investigations of VSD are deconstructed to illustrate both its strengths and weaknesses. This paper also provides possible modalities for the strengthening of the VSD methodology, particularly through the application of moral imagination and how moral imagination exceed the boundaries of moral intuitions in the development of novel technologies. (shrink)