In order for a new code of behavior, such as the 1987 Code of Broadcast News Ethics of the Radio-Television News Directors Association (RTNDA) to work, member support and voluntary compliance is necessary. This study shows all-news radio news directors seem generally inclined to support the Code except in areas in which long-time journalistic conventions are involved.

Television news directors were questioned about their interpretations and implementation of new Radio?Television News Directors Association (RTNDA) guidelines covering potential conflicts of interest such as moonlighting and acceptance of freebies. Nearly half responded that accepting gifts of value is prohibited, but that moonlighting is more acceptable, under certain conditions. Freebies appear most acceptable when they make possible coverage of otherwise inaccessible areas.

The field of journalism has experienced recent upheavals caused in part by shifts in technology, economic challenges, and questions about the concept of truth telling. This study compares the new version of the Society of Professional Journalists’ Code of Ethics with its 1996 version in an effort to determine how journalists who embrace the ethos of a profession have responded to these challenges, as reflected in the standards and practices outlined in their code. A framework for systematically reading codes is (...) offered. The changes are examined in light of relevant moral theories. (shrink)

The purpose of this study is to see how Jon Stewart and his Daily Show colleagues hold traditional broadcast media accountable. This paper suggests Stewart is holding those who claim they are practicing journalism accountable to the public they claim to serve and outlines the normative implications of that accountability. There is a journalistic norm that media practitioners, and the media as a whole, should be accountable to the public. Here, accountability “refers to the process by which media are called (...) to account for meeting their obligations” (McQuail, 1997, p. 515). However, the government cannot enforce this accountability due to privileges afforded to the press by the First Amendment. Further, while national press councils have been effective in other countries, specifically India, there is no national press council in the United States. Enforcing accountability, then, falls to journalists—along with press critics. The researchers suggest that The Daily Show with Jon Stewart holds traditional broadcast media accountable in four distinct ways. (shrink)

An a l y s e s of more than 300 textbooksfound that the development of lessons on ethics in news reporting and writing textbooks clearly mirrored the development of scholarship in media ethics. Substantial discussion of ethics did not appear in textbooks until the 1920s and 1930s, and after a 40-year absence, returned in the 1970s, 1980s, and 1990s. However, the author argues, the potentialforfurther advancement of ethics lessons among news reporting and writing textbooks remains n question mark. Text (...) discussions of ethics are still not prominent, and important moral and intellectual questions in journalism are overlooked. (shrink)

Journalism is viewed here as being in danger of becoming a profession, thereby changing the field into a narrow, monolithic, self?centered fellowship of true believers devoid of outward?looking and service orientations.

Contemporary national codes of ethics hinge more on fantasy than fact: the idea that journalists control what becomes news. While journalists' influence over news has grown during much of the 20th century to the point where courts have begun to define them as professionals, it has never surpassed the influence of owners. New evidence indicates authority has eroded as media firms seek to maximize return to investors. As journalists' autonomy recedes, national ethics codes become less relevant to practitioners and more (...) publicly deceptive. The codes also are unethical themselves as journalists become decision takers rather than decision makers. Moral responsibility and real world authority diverge. It2 time to end the charade by creating new codes that include the decision makers outside the news room. (shrink)

First, this article summarizes major arguments levied against codes. Second, standards for a sound ethical code are presented. Third, a trend is described toward more concrete codes developed by specific communication organizations. Finally, positive functions of codes are examined, with special emphasis on two: the argumentative function and the character?depiction function.

ABSTRACTFreelance journalists face many of the same ethical dilemmas as journalists working in newsrooms. Because they work independently for various organizations, however, they may develop different strategies for making ethical decisions. This study used in-depth interviews with freelance magazine journalists to explore how they define ethical dilemmas, the types of ethical questions they face, and the individual and organizational influences guiding their decision-making. The study sheds light on the normative frameworks guiding ethical deliberations among this group of journalists, particularly in (...) the context of magazine journalism. (shrink)

This study examines the self-reported ethics of both current and future advertising practitioners, and compares their responses to four scenarios and 17 statements on advertising ethics. Stepwise discriminant analysis was used to determine the extent to which both groups applied the classical ethical theory of deontology to the scenarios and statements. Results indicate significant differences between both groups. For example, current advertising practitioners are significantly less likely than future practitioners to apply deontology to decision making. The implications of these results (...) are discussed and suggestions for future research are outlined. (shrink)

Whether or not a public relations code of ethics should be enforced, among others, has become one of the most widely controversial topics, especially after the Hill and Knowlton case in 1992. I take the position that ethical codes should be enforced and address this issue from eight aspects: (a) Is a code of ethics an absolute prerequisite of professionalism? (b) Should problems of rhetoric per se in a code of ethics become a rationale against code enforcement? (c) Is a (...) code of ethics of any significance? (d) Is the ethical code is enforceable, (e) Would the licensure system interfere with the freedom of expression of the practitioners? (f) Do PR practitioners choose to be ethical (if they do) because they have to be or because they want to be? (g) Would the public interest be virtually assured as a result of a public relations? and (h) Can education in ethics overcome the ethical problems in public relations? (shrink)

Much has been written about the right of the media to cover trial processes. Less has been written about their responsibilities when doing so. The latter point is emphasized in this essay. Balancing fundamental constitutional rights associated with media coverage of trials against the seemingly insatiable appetite of viewers for such mediated fare highlights the need for scholars to study the nature and possible effects of televised coverage of trial processes. One aspect of media coverage that has received relatively little (...) attention is consideration of ethical issues surrounding media use of lawyers to comment on trials. Because of growing reliance on such commentary, the ethics of their behavior must be assessed. This article considers development of a policy to address the ethical dilemma: Should a media organization that uses lawyers to comment on trials adopt a policy establishing moral and ethical standards for such commentators? Both journalistic codes and current codes governing lawyers' behavior are considered. (shrink)

Many news organizations invite readers to post online comments to news stories. Comments may get posted automatically and most are signed with pseudonyms. Many are insensitive, even rude, and use speculation and language that would be rejected if written by a staff member or in a letter to the editor. Are news organizations holding true to their ethical guidelines when they publish anonymous reader comments on their Web sites while rejecting them for their hard-copy editions?

All ethics codes serve an argumentativefunction to improve public opinion, avoid government regulation, and produce ethical behavior among members. The National Religious Broadcasters' increased eforts to enforce its code illustrates the potential for three dificnlties to surface when organizations use codes to justify their activities. Organizations tend to limit public discussions to the code 's existence, and shorthand descriptions of it, fail to address enforceability problems, and assume that the code will change corporate culture. To overcome these problems, ongoing maintenance (...) of the code in relationship to its public context is required. (shrink)

In this article I analyze some of the troubling issues in Canadian media ethics, based on in-depth interviews with more than 50 experts on Canadian media. I begin by reflecting on the cultural considerations involved in the Canadian media's proximity to the United States. Subsequently, I discuss the problems of excessive ownership of the media by a few organizations, arguing that the right to exercise free expression does not include the right to own as many media organizations as money can (...) buy. In this context are considered the work of two Royal Commissions: the 1970 Davey Commission and the 1980 Kent Commission. Finally, I am concerned with excessive intrusion of individual privacy. When news becomes entertainment and private stories become public spectacle, individual lives can be mercilessly exposed to the glaring spotlight of unwanted publicity. In delineating the boundaries of intrusion, there is a need to distinguish between public figures and ordinary citizens, and between those who choose to live in the spotlight and ordinary citizens who stumble into the public eye. (shrink)

This study examines the way ethical decisions are made in controversial cases at The Courier-Journal in Louisville, Kentucky, to see if codes of ethics can be efective at a newspaper known for its commitment to ethics. The study concludes that a code is efective in that environment especially on conflict-of-interest questions. A critical factor in the code's efectiveness is an ethical culture in which editors support ethical standards vigorously and foster a process that encourages newsroom debate over controversial cases.