Some have thought that the plausibility of teleosemantics requires that it yield a determinate answer to the question of what the semantic “content” is of the “representation” triggered in the optic nerve of a frog that spots a fly. An outsize literature has resulted in which, unfortunately, a number of serious confusions and omissions that concern the way teleosemantics would have to work have appeared and been passed on uncorrected leaving a distorted and simplistic picture of the teleosemantic position. I (...) will speak to a half dozen of the worst of these misunderstandings and then say just a word about the frog question itself. (shrink)