This accessible essay treats knowledge and belief in a usable and applicable way. Many of its basic ideas have been developed recently in Corcoran-Hamid 2014: Investigating knowledge and opinion. The Road to Universal Logic. Vol. I. Arthur Buchsbaum and Arnold Koslow, Editors. Springer. Pp. 95-126. http://www.springer.com/birkhauser/mathematics/book/978-3-319-10192-7 .