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  1. Investigating male gamers' behavioral intention to play PUBG: Insights from playful-consumption experiences.Umair Rehman, Muhammad Umair Shah, Amir Zaib Abbasi, Helmut Hlavacs & Rameen Iftikhar - 2022 - Frontiers in Psychology 13.
    This research investigates the factors that affect male gamers' behavioral intention to play PlayerUnknown's Battlegrounds, which is one of the most widely played online games of today's era. We examine the factors through the lens of the hedonic consumption model and use the gratification theory to predict behavioral intention to play PUBG. Data from 248 male PUBG gamers were analyzed using PLS-SEM analyses. The study involved an initial stage where an estimation model was analyzed to assess the constructs' reliability and (...)
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  • The Hexaco Personality Traits of Higher Achievers at the University Level.Ruofan Jia, Rabia Bahoo, Zhendong Cai & Musarrat Jahan - 2022 - Frontiers in Psychology 13.
    This study attempted to explore the personality traits of higher achievers at the university level. The core objective of this investigation was to illustrate the nature of personality traits of the higher achievers’ students. To study this phenomenon, a quantitative research approach was used. The students were chosen by using a purposive sampling technique and included 758 high achievers enrolled in various programs at the Chinese universities. Based on the Hexaco model of personality, a questionnaire was used to gather information (...)
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